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GFSI owes its origins to retail: The organisation was started in 2000 by a group of retailers who came together around a shared goal of safe food for consumers everywhere. Our premier annual event, the GFSI Conference, is now attended by an international delegation of stakeholders from every sector of the food industry, and it remains an invaluable resource for retailers. Here are a few perks of attending the GFSI Conference that are especially useful for delegates from the retail sector. And, as a retailer, we recognise your important role in supporting global food safety; don’t forget to register to learn more!
Meet Experts at the Vanguard of Retail
This year’s speaker lineup includes representatives of the world’s most prominent and innovative retail companies, from multinational leaders like Amazon and Walmart to the regional players that serve end consumers around the world. They’ll share their insider knowledge in sessions such as our plenary on e-commerce, in which Senior Security Operations Expert Elaine Jia of Freshippo — the Alibaba-owned supermarket chain that’s revolutionising the retail experience — will explain how the company used technology to adapt to the pandemic.
Discover What’s Driving Consumer Behaviour Sentiment on Food Safety
During a crisis, it’s more important than ever for retailers and other food industry stakeholders to understand their consumers. As such, we’ve designed this year’s conference programming to focus on consumer sentiment and the ways it has shifted during the pandemic. Tune in for our Day 1 plenary session on crisis communication for an introduction to fear marketing and how it drives consumer behaviour, then come back on Day 2 for a session on food safety trust and transparency. After the conference, you’ll return to your consumers with a better understanding of their desires and how to meet them.
Network with Current and Future Business Partners
The 2021 GFSI Conference has no lack of networking opportunities, which delegates routinely list among their favorite features of the event. In addition to moderated discussions, our immersive 3D platform includes open areas for the kind of ad-hoc audio and video engagement that so often leads to valuable connections. Here, you’re likely to run into familiar faces as well as possible future partners from all corners of the supply chain.
Learn Pandemic Mitigation Strategies from Innovative Companies
Everyone in the food industry has a pandemic pivot story to share, from mom-and-pop shops to multinational corporations. You’ll hear many such stories during the 2021 GFSI Conference. Learn what’s working — and what’s not — from our diverse body of speakers and delegates, including CEOs such as Dirk Van de Put of Mondelēz International and Dave MacLennan of Cargill. You can also hear how Loblaw solved overcame its COVID-19-related supply chain obstacles and from Target on game-changing sustainability initiatives with a link to food safety and the food industry. Leading figures from Costco, Ahold Delhaize and Wegman’s will also be on hand, as well as the founders of innovative startups, venture capitalists with an eye for success and many more. Join in and add your own story to the conversation!
This blog was written and contributed by:
Marjolein Raes
Director, Pillar Events
The Consumer Goods Forum
